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Do You Know What’s In Your Skincare?


Listen up!  Do you really know what goes into that pot of cream you’ve been using religiously? You may have read all the ingredients but do you understand what those strange-sounding words mean? Of course, those of you already converted to Naturology do know what’s in your pot because we are completely transparent about our ingredients.  We use natural ingredients – up to 98% of our products are all natural and the added ingredients are completely tried, tested and kind to your skin.  We don’t use chemicals and by that statement we mean you won’t find any Parabens, Phthalates, Sulphate or Formaldehyde in our skincare.  Nor will you find Glycols or other skin irritants.  Go on – check our website, look at our labelling!  However – this doesn’t mean other skincare companies follow suit especially those big brands you place your trust in. 

Just because a company has worldwide presence doesn’t mean it uses all-safe ingredients.  Do remember this industry is highly unregulated.  Ridiculously, products are not pre-approved before they hit the shelves.  Many of these products contain synthetic chemicals which are skin irritants, cancerous and carcinogenic.

To help you decide whether you want to put certain ingredients into your skin check our list below of what some chemically sounding ingredients really are (we haven’t included Vitamins or natural oils because you already know about these).  It’s very common for skincare companies to give their products spectacular names that no-one has heard of, these names are pure fiction and cover a number of chemicals blended into one “ingredient” which is used inside a moisturiser, body lotion or eye cream for example…still not sure if you believe us?  We’ve split our list into “good” ingredients and “bad” ingredients.  Read on!

The Good Stuff with a “Chemical” Sounding Name


You find this in a lot of skincare particularly anti-ageing.  It is designed to exfoliate skin and sheds old and dead cells so the skin can rejuvenate itself.  It also boosts hyaluronic acid and collagen production.  In skincare it is used for keeping skin nice and firm, reducing sun damage, controlling spotty breakouts and slowing down the ageing process – this is a good ingredient!

Hyaluronic Acid

This is something found inside our bodies and it regulates cell renewal, keeps skin hydrated and elastic plus it lubricates our membranes.  Used in skincare it is what helps moisturiser to soften and smooth skin.  It’s particularly good for dry skin and is safe to use especially on fine lines and wrinkles.


This is another great ingredient found in lots of skincare products.  Ceramide is a molecule found in our cell membranes and helps to keep skin nice and plump.  It hydrates and replenishes natural lipids broken down by free radicals.  Ceramide is excellent for slowing down the ageing process and forms a barrier on skin to protect from dirt and pollution.  Ceramide is often used in eczema lotions as it calms it down.


These are used in anti-ageing skincare and designed to improve elasticity and help reconstruct skin after trauma.  Peptides reduce redness and help to fight ageing, reducing fine lines. They are a healing ingredient.

AHA’s and BHA’s

These are both acids known as organic acids (alpha hydroxyl acid and beta hydroxyl acid) and they act as exfoliants.  AHA’s come from milk and fruit, and BHA comes from salicylic acid found in plants.  AHA’s  exfoliate the surface of the skin whereas BHA’s go deeper and unblock clogged pores so they are great for spotty skin and skin prone to oiliness.  AHA’s are best for dry skin and fine lines.

Now for the bad…what to avoid!


Thankfully people are beginning to wise up to what Parabens are. They are preservatives and used to stop bacteria growing in cosmetic products but they have oestrogen properties that are now associated with breast cancer.  Think about it, these chemicals get into the skin and are absorbed into the body.  In tests, Parabens have been found in samples from breast tumours!  While they aren’t generally used in facial moisturisers they can be found in cleansers, body-washes and shampoo for example. Avoid Parabens!


You thought this meant pleasant aroma right?  Actually fragrance means nothing of the kind.  It is a term used to cover an umbrella of ingredients and normally a concoction that belongs to the company using it.  Fragrance has contents – the mixes are often the causes of skin irritation, dermatitis allergies and even respiratory disease.  There has also been evidence of fragrance impacting the reproductive system.  This is found in plenty of moisturisers (as well as shampoos, perfume, bath products and more).  Beware fragrance!


Did you know Phthalates are used in plastic manufacturing?  So why would you put it into your skin? They are present in plenty of lotions and potions and there are links to breast cancer, early puberty and even birth defects.  Phthalates can be found in moisturisers (and other products) – never buy anything with this ingredient in it.


This is an endocrine disruptor particularly in reproductive system and the thyroid.  It is also a skin irritant and it can act as a barrier to antibiotics.  Triclosan is found in soap (among other products).






Everyone knows the dangers of formaldehyde; it is used as a preservative so why would you use it on your skin?  It stops bacteria growth but is related to cancer, causes allergic reactions and can harm your immune system.  It’s not generally found in moisturisers but it is found in body wash, shampoo and conditioner (as well as other products).  Never use anything with formaldehyde – it’s strong stuff!


Propylene Glycol. 


This is used in moisturiser and causes skin allergies.  It can also give you hives.  Avoid glycols because they are closely related to skin conditions such as eczema and dermatitis. 


So now you know why we only make natural products!  Naturology is much healthier for your skin, it gives it all the goodness it needs and does what it says it is going to – without putting your body in any danger at all.  Make the switch to Naturology and feel complete peace of mind.


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  • Mark Wallace